I had made this post sometime back on prioritization and arriving at top themes. That post was more applicable for larger products or product portfolios. An exercise for senior product leaders who have a lot at hand to think & chose from.
This post is more for well defined smaller scope products for which the directional priorities are more or less set. Or in other words the themes are more or less set.
So how do you prioritize within a theme or a within a well defined part of a product ?
Use this simple RICE framework shared by intercom. Its quite simple and useful, go read that and let me know if you find that useful / do share your thoughts.